Methods of Persuasion

Methods of Persuasion Author Nick Kolenda
ISBN-10 0615815650
Year 2013-10
Pages 240
Language en
Publisher
DOWNLOAD NOW READ ONLINE

"This is a book deserving of space on every consumer marketer's bookshelf." --Journal of Consumer Marketing Best known for his viral video, "Chat Roulette Mind Reading," Nick Kolenda is finally revealing some of the psychological secrets behind his mind reading feats. Using revolutionary principles from cognitive psychology, Nick has developed ways to subconsciously influence people's thoughts, and his "mind reading" demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that fascinating secret for the first time, and it explains how you can use those principles to subconsciously influence people's thoughts in your own life. Drawing on cutting-edge research in psychology, the entire book culminates a powerful 7-step persuasion process that follows the acronym, METHODS: Step 1: Mold Their Perception Step 2: Elicit Congruent Attitudes Step 3: Trigger Social Pressure Step 4: Habituate Your Message Step 5: Optimize Your Message Step 6: Drive Their Momentum Step 7: Sustain Their Compliance This book teaches you the psychology behind each step, and it explains how you can use METHODS to influence people's thoughts, emotions, and behavior in nearly any situation.

Influence rev

Influence  rev Author Robert B. Cialdini
ISBN-10 9780688128166
Year 1993
Pages 320
Language en
Publisher Harper Collins
DOWNLOAD NOW READ ONLINE

Influence, the classic book on persuasion, explains the psychology of why people say "yes"-and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader-and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Mind Control Mastery

Mind Control Mastery Author Jeffrey Powell
ISBN-10 1329043316
Year 2015-04-16
Pages 244
Language en
Publisher
DOWNLOAD NOW READ ONLINE

Never before revealed, this is a great book for those interested human psychology and manipulation, persuasion and deception. Own it for under buck, and read into a new world of the human mind! Are you wondering on ways in which you can effectively manipulate, persuade and deceive another person to contribute to your cause, vote for your political candidate, buy your goods or avail of your services? If the answer is yes, this book is definitely for you! The truth is everything that you have right now, and everything that you will ever have, will come from your interactions with other people. Therefore, consciously or unconsciously, you are consistently trying to persuade, manipulate and deceive other people through your words and actions.

How to Get People to Do Stuff

How to Get People to Do Stuff Author Susan Weinschenk
ISBN-10 9780133122350
Year 2013-03-07
Pages 224
Language en
Publisher New Riders
DOWNLOAD NOW READ ONLINE

We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good deal, your employees to take more initiative, or your spouse to make dinner—a large amount of everyday is about getting the people around you to do stuff. Instead of using your usual tactics that sometimes work and sometimes don't, what if you could harness the power of psychology and brain science to motivate people to do the stuff you want them to do - even getting people to want to do the stuff you want them to do. In this book you’ll learn the 7 drives that motivate people: The Desire For Mastery, The Need To Belong, The Power of Stories, Carrots and Sticks, Instincts, Habits, and Tricks Of The Mind. For each of the 7 drives behavioral psychologist Dr. Susan Weinschenk describes the research behind each drive, and then offers specific strategies to use. Here’s just a few things you will learn: The more choices people have the more regret they feel about the choice they pick. If you want people to feel less regret then offer them fewer choices. If you are going to use a reward, give the reward continuously at first, and then switch to giving a reward only sometimes. If you want people to act independently, then make a reference to money, BUT if you want people to work with others or help others, then make sure you DON’T refer to money. If you want people to remember something, make sure it is at the beginning or end of your book, presentation, or meeting. Things in the middle are more easily forgotten. If you are using feedback to increase the desire for mastery keep the feedback objective, and don’t include praise.

How To Win Friends and Influence People

How To Win Friends and Influence People Author Dale Carnegie
ISBN-10 145162171X
Year 2010-08-24
Pages 320
Language en
Publisher Simon and Schuster
DOWNLOAD NOW READ ONLINE

You can go after the job you want—and get it! You can take the job you have—and improve it! You can take any situation—and make it work for you! Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you: -Six ways to make people like you -Twelve ways to win people to your way of thinking -Nine ways to change people without arousing resentment And much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold!

Influence Pearson New International Edition

Influence  Pearson New International Edition Author Robert B. Cialdini
ISBN-10 9781292035499
Year 2013-08-27
Pages 272
Language en
Publisher Pearson Higher Ed
DOWNLOAD NOW READ ONLINE

Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

The Like Switch

The Like Switch Author Jack Schafer
ISBN-10 9781476754482
Year 2015-01-13
Pages 288
Language en
Publisher Simon and Schuster
DOWNLOAD NOW READ ONLINE

Offers advice and strategies for readers to get others to like them, assess truthfulness, and read the body behavior of others.

Pre Suasion

Pre Suasion Author Robert Cialdini
ISBN-10 9781501109812
Year 2016-09-06
Pages 432
Language en
Publisher Simon and Schuster
DOWNLOAD NOW READ ONLINE

“Best Business Books of 2016” —Financial Times Inc.com’s Geoffrey James Names Pre-Suasion Best Sales and Marketing Book of 2016 NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered. What separates effective communicators from truly successful persuaders? Using the same combination of rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to capitalize on the essential window of time before you deliver an important message. This “privileged moment for change” prepares people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” His first solo work in over thirty years, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini draws on an array of studies and narratives to outline the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.”

Consumer Psychology

Consumer Psychology Author Jansson-Boyd
ISBN-10 9780335239795
Year 2010-01-01
Pages 258
Language en
Publisher McGraw-Hill Education (UK)
DOWNLOAD NOW READ ONLINE

Psychology is central to an effective understanding of consumption behaviours. The aim of this book is to provide an overall understanding for why people consume certain products and services and how this affects their behaviour and psychological well being.

Covert Persuasion

Covert Persuasion Author Kevin Hogan
ISBN-10 9781458726643
Year 2011-02-18
Pages 308
Language en
Publisher ReadHowYouWant.com
DOWNLOAD NOW READ ONLINE

This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation.''-Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed. This information is bankable.''-Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling, and Little Red Book of Sales Answers There's more wisdom in this book than in 500 pages on the same subject. Whether you need to persuade your lover, your spouse, your boss, your clients, your friends, or yourself, this powerhouse collection of mind tricks and secrets will give you the upper hand. In today's competitive world, this is the persuasion wizard's manual you need to control circumstances and get what you want.''-Dr. Joe Vitale, author of Life's Missing Instruction Manual and The Attractor FactorWhen you read Hogan's writing, it feels like you're getting sage advice from a master. Would you like other people to decide on their own (or so they think) to go along with your every whim? Then this is the book you've been looking for.''-David Garfinkel, author of Advertising Headlines That Make You Rich There is more practical information on the dynamics of selling and communication in these pages than you could ever acquire in a lifetime on your own through trial and error. Take advantage of the authors' wisdom and read this book!""-Todd D. Bramson, Certified Financial Planner and author of Real Life Financial Planning

What Every BODY is Saying

What Every BODY is Saying Author Joe Navarro
ISBN-10 9780061755668
Year 2009-10-13
Pages 272
Language en
Publisher Harper Collins
DOWNLOAD NOW READ ONLINE

He says that's his best offer. Is it? She says she agrees. Does she? The interview went great—or did it? He said he'd never do it again. But he did. Read this book and send your nonverbal intelligence soaring. Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls, and look for deceptive behaviors. You'll also learn how your body language can influence what your boss, family, friends, and strangers think of you. You will discover: The ancient survival instincts that drive body language Why the face is the least likely place to gauge a person's true feelings What thumbs, feet, and eyelids reveal about moods and motives The most powerful behaviors that reveal our confidence and true sentiments Simple nonverbals that instantly establish trust Simple nonverbals that instantly communicate authority Filled with examples from Navarro's professional experience, this definitive book offers a powerful new way to navigate your world.

Invisible Influence

Invisible Influence Author Kevin Hogan
ISBN-10 9781118620472
Year 2013-03-08
Pages 224
Language en
Publisher John Wiley & Sons
DOWNLOAD NOW READ ONLINE

"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, and master the science of persuasion. The book is brilliant— and you can be brilliantly persuasive. Buy the book, read the book, and implement the book." —Jeffrey Gitomer, author of The Sales Bible and The Little Book of Leadership "One eyebrow-raising, head-whacking, forehead-slapping technique after another. Anyone whose daily life depends on influencing people—in other words, everyone—should read this book. Buy copies for your friends and hide it from your enemies." —Richard Brodie, author of Virus of the Mind: The New Science of the Meme "Master persuaders know that it's not really about the words you use or the moves you make—other people get persuaded because of what you think and how you feel. Kevin Hogan explains in delightfully clear detail how to make these master-persuader secrets work for you. Not only that, he also explains why all of this works, and he shows you the exact scientific research that proves it!" —David Garfinkel, author of Advertising Headlines That Make You Rich "Invisible Influence is a masterpiece. It will be the master influencer's reference book for the years to come. Invisible influence is like oxygen, you can't see it, but your life depends on it. In this book, you will discover the persuasion tactics that will compel your clients to say yes to you—again and again." —Roberto Monaco, www.influenceology.com "Dump the script—it's old news before the ink's dry. Trust yourself and use your new understanding of the ever-changing context to succeed. In his fascinating book, Hogan weaves established research findings into a handbook for successful influence. The guidelines are obvious but hidden, simple but profound. Understand them and you've mastered the complex and crucial art of persuasion." —William D. Crano, author of The Rules of Influence: Winning When You're in the Minority "Many write on the topic of persuasion. Precious few genuinely understand it. Kevin is one of those precious few. Read everything you can by him." —Mark Joyner, founder and CEO of Simpleology, www.simpleology.com

Persuasion

Persuasion Author Robert Moore
ISBN-10 1530704545
Year 2016-03-24
Pages 154
Language en
Publisher Createspace Independent Publishing Platform
DOWNLOAD NOW READ ONLINE

What I'm about to reveal in this book may SHOCK you! "You may shake your head in disbelief. However, trust me..." "The question is, would you like to have the power of influencing anyone you want or have them do EXACTLY as you bid? Just imagine how great would it be to persuade your boss to give you a raise, or that hot girl to come home with you..." "Persuasion - The Key To Seduce The Universe!" is here to help! This book will help you save time, energy and money as it gives you all the most important techniques and strategies for you to influence, persuade and seduce the whole world. In this book you will find: The Basic Techniques of Persuasion, and how to develop them easily and quickly! How to Influence Human Behavior: you won't live at the effect of others, you will be the CAUSE! Mind Reading Secrets: own every interaction and get what you really want... always! ... and much more! You can have this power. The power to have people literally obey you and still be happy about it; the power that will enable you to influence people's thoughts, emotions, and behavior in nearly any situation. This book will teach you how to listen and speak more effectively, read people's mind without them noticing, avoid the most common conversational disasters, and use proven strategies that allow you to successfully communicate your point of view and control their decisions, whether it's a client, a girl or your boss. So get your own copy of "Persuasion: The Key To Seduce The Universe!" TODAY! It will be the best decision you ever make!"

Just Listen

Just Listen Author Mark Goulston
ISBN-10 9780814436486
Year 2015-03-04
Pages 256
Language en
Publisher AMACOM Div American Mgmt Assn
DOWNLOAD NOW READ ONLINE

Do you ever feel like you're talking to a brick wall? The first step in persuading anyone to do anything is getting them to hear you out. But whether the person is a cynical colleague, furious customer, or overwhelmed spouse, their emotional barriers may be blocking your message. And if you can't break through, you can't move forward. Just Listen has helped tens of thousands of people tear down walls and establish productive communication. In this landmark book, veteran psychiatrist and business coach Mark Goulston reveals simple, proven techniques for moving people from resistance to consensus, explaining how to: Listen effectively Make even a total stranger—perhaps a potential client—feel "felt" Shift an angry or aggressive person into a calmer, more receptive state Use empathy jolts to quickly bridge communication gaps Turn negative people into assets using the "Magic Paradox" Achieve buy-in, the linchpin of all negotiation, persuasion, and sales And more Barricades between people become barriers to success and happiness, so getting through is not just a fine art—it's a crucial skill. With Just Listen, readers learn how to transform the "impossible" and "unreachable" people in their lives into true allies, loyal customers, and lifelong friends.

The Power of Persuasion

The Power of Persuasion Author Robert Levine
ISBN-10 9780471266341
Year 2003-02-21
Pages 278
Language en
Publisher John Wiley & Sons
DOWNLOAD NOW READ ONLINE

Looks at the power of effective persuasion, describing the mindset and tactics of persuasion professionals and detailing ways to protect oneself from becoming a victim of manipulation.